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Online reviews, helpfulness ratings, and consumer attitudes: An extension of congruity theory to multiple sources in Web 2.0

Walther, J. B., Liang, Y. J., Ganster, T., Wohn, D. Y., & Emington, J.
Journal of Computer-Mediated Communication, 18 (1), (S. 97–112).
2012

Zitation (APA)

Walther, J. B., Liang, Y. J., Ganster, T., Wohn, D. Y., & Emington, J. (2012). Online reviews, helpfulness ratings, and consumer attitudes: An extension of congruity theory to multiple sources in Web 2.0. Journal of Computer-Mediated Communication, 18(1), 97–112.