DFG Forschergruppe 1381

Literatur aus der Forschergruppe

Vorträge(x)

Vorträge(x)

Connection for salience – Old and new media in agenda-building on the internet

Pfetsch, B., Maier, D., Miltner, P., & Waldherr, A. (2014, November). Connection for salience – Old and new media in agenda-building on the internet. ECREA, 5th European Communication Conference, Lissabon
Pfetsch, B., Maier, D., Miltner, P., & Waldherr, A.
ECREA, 5th European Communication Conference
Lissabon: 2014, November

Does the Internet help to mobilize issues in public debate and if so, what is the function of mass media online? We argue that communication networks on the Internet offer an essential opportunity structure for political outsiders to gain salience in public debate. Focusing the issue area of food safety, we investigate the structures and coalitions of online issue networks kicked off by challengers and their relations to traditional and new media online. The Internet has become a viable means of food risk communication, making food safety a suitable case for the study.

What’s in a link? An analysis of hyperlinks‘ strategic functions in an online issue network

Miltner, P. (2014, November). What’s in a link? An analysis of hyperlinks‘ strategic functions in an online issue network. ECREA, 5th European Communication Conference, Lissabon
Miltner, P.
ECREA, 5th European Communication Conference
Lissabon: 2014, November

Structural patterns of the Internet and thus of hyperlinks and hyperlink networks have become a common research object in online communication studies. Put formally, a hyperlink is first of all a technical means by which two different web pages are being connected. Yet, within hyperlink network analysis, it has often been asked for their actual meaning. In the case of online networks between websites of NGOs, it could be shown that hyperlinks are reflecting ties between actors which also exist in the offline world and thus are based on common identities.

The influence of presumed political media influences on political communication activities

Bernhard, U., Dohle, M., & Vowe, G. (2014, November). The influence of presumed political media influences on political communication activities. ECREA, 5th European Communication Conference, Lissabon
Bernhard, U., Dohle, M., & Vowe, G.
ECREA, 5th European Communication Conference
Lissabon: 2014, November

The influence of presumed media influence approach postulates that the perception of strong media effects on others affects individual attitudes and behaviors. For example, if individuals perceive strong and disagreeable political media influences on others they increase political participation in order to oppose these influences („corrective actions“). This is of particular importance as online media offer low-threshold options for participation. However, there are hardly any studies on corrective actions that examine the perceived influence of online media and consider online as well as offline communication behavior as consequences. The present study addresses these aspects within the context of the parliamentary election in a German federal state in 2012.

Communicative activities in response to the presumed influence of campaign commercials

Henn, P., Dohle, M., & Bernhard, U. (2014, November). Communicative activities in response to the presumed influence of campaign commercials. ECREA, 5th European Communication Conference, Lissabon
Henn, P., Dohle, M., & Bernhard, U.
ECREA, 5th European Communication Conference
Lissabon: 2014, November

People tend to presume that media have a strong influence on other people. According to the influence of presumed media influence approach, this perception can have consequences on people’s attitudes and behavior. One proven consequence of perceived media influences are so-called corrective actions. This means that people who believe the media to have a strong political influence on their fellow citizens start or increase communicative action in order to counter the presumed media effects, especially when media content is viewed as negative.This has been tested here using two specific media stimuli.

Die Gesellschaft im Spiegel der Wissenschaft: Gesellschaftskonzepte zwischen Massen-, Wissens- und Netzwerkgesellschaft

Vowe, G. (2014, Juli). Die Gesellschaft im Spiegel der Wissenschaft: Gesellschaftskonzepte zwischen Massen-, Wissens- und Netzwerkgesellschaft. Akademie für politische Bildung, Bilder einer Gesellschaft. Die Schwierigkeiten der Selbstverortung, Tutzing
Vowe, G.
Akademie für politische Bildung, Bilder einer Gesellschaft. Die Schwierigkeiten der Selbstverortung
Tutzing: 2014, Juli

Open like Obama?

Kocks, J. N. & Raupp, J. (2014, Juli). Open like Obama?. IPSA, IPSA World Congress, Montreal
Kocks, J. N. & Raupp, J.
IPSA, IPSA World Congress
Montreal: 2014, Juli

Socialist Public Relations

Kocks, J. N. & Raupp, J. (2014, Juli). Socialist Public Relations. IHPRC, IHPRC Annual Conference, Bournemouth
Kocks, J. N. & Raupp, J.
IHPRC, IHPRC Annual Conference
Bournemouth: 2014, Juli