Literatur aus der Forschergruppe

Vorträge(x) zum Thema Wahlkampf(x)

Vorträge(x) zum Thema Wahlkampf(x)

The influence of presumed political media influences on political communication activities

Bernhard, U., Dohle, M., & Vowe, G. (2014, November). The influence of presumed political media influences on political communication activities. ECREA, 5th European Communication Conference, Lissabon
Bernhard, U., Dohle, M., & Vowe, G.
ECREA, 5th European Communication Conference
Lissabon: 2014, November

The influence of presumed media influence approach postulates that the perception of strong media effects on others affects individual attitudes and behaviors. For example, if individuals perceive strong and disagreeable political media influences on others they increase political participation in order to oppose these influences (“corrective actions”). This is of particular importance as online media offer low-threshold options for participation. However, there are hardly any studies on corrective actions that examine the perceived influence of online media and consider online as well as offline communication behavior as consequences. The present study addresses these aspects within the context of the parliamentary election in a German federal state in 2012.

Communicative activities in response to the presumed influence of campaign commercials

Henn, P., Dohle, M., & Bernhard, U. (2014, November). Communicative activities in response to the presumed influence of campaign commercials. ECREA, 5th European Communication Conference, Lissabon
Henn, P., Dohle, M., & Bernhard, U.
ECREA, 5th European Communication Conference
Lissabon: 2014, November

People tend to presume that media have a strong influence on other people. According to the influence of presumed media influence approach, this perception can have consequences on people’s attitudes and behavior. One proven consequence of perceived media influences are so-called corrective actions. This means that people who believe the media to have a strong political influence on their fellow citizens start or increase communicative action in order to counter the presumed media effects, especially when media content is viewed as negative.This has been tested here using two specific media stimuli.

Alter Wein in neuen Schläuchen? Aktuelle Trends in Wahlkampf und Wahlverhalten

Vowe, G. (2014, Juni). Alter Wein in neuen Schläuchen? Aktuelle Trends in Wahlkampf und Wahlverhalten. DVPW, Die Bundestagswahl 2013. Eine gemeinsame Tagung der DVPW-Arbeitskreise “Politik und Kommunikation” und “Wahlen und politische Einstellungen”, Berlin
Vowe, G.
DVPW, Die Bundestagswahl 2013. Eine gemeinsame Tagung der DVPW-Arbeitskreise “Politik und Kommunikation” und “Wahlen und politische Einstellungen”
Berlin: 2014, Juni

Wahlkampf 2.0? Politische Kommunikation im Wandel

Vowe, G. (2013, Oktober). Wahlkampf 2.0? Politische Kommunikation im Wandel. Goethe-Institut und Instituto Cultural Brasil-Alemanha, Democracia na Era Digital: Il Simpósio Internacional Brasil-Alemanha sobre Polícita e Internet, Salvador, Brasilien
Vowe, G.
Goethe-Institut und Instituto Cultural Brasil-Alemanha, Democracia na Era Digital: Il Simpósio Internacional Brasil-Alemanha sobre Polícita e Internet
Salvador, Brasilien: 2013, Oktober

Media logic in German election coverage

Maurer, M. (2013, Januar). Media logic in German election coverage. Freie Universität Amsterdam, Workshop “Media Logic and Electoral Democracy”, Amsterdam
Maurer, M.
Freie Universität Amsterdam, Workshop “Media Logic and Electoral Democracy”
Amsterdam: 2013, Januar