Literatur zum Forschungsthema

Die aktuellen Veröffentlichungen zum Thema Parasoziale Interaktion(x)

Die aktuellen Veröffentlichungen zum Thema Parasoziale Interaktion(x)

Not So Imaginary Interpersonal Contact With Public Figures on Social Network Sites: How Affiliative Tendency Moderates Its Effects

Lee, E.-J., & Jang, J.-W. (2013). Not So Imaginary Interpersonal Contact With Public Figures on Social Network Sites: How Affiliative Tendency Moderates Its Effects. Communication Research, 40(1), 27–51.
Lee, E.-J., & Jang, J.-W.
Communication Research, 40 (1), (S. 27–51).
2013

Two studies investigated (a) how public figures’ interaction with their followers on social network sites (SNS) affects individuals’ impressions about and attitudes toward them, and (b) how individuals’ interpersonal orientation moderates such effects, if any.